Paid Ads & PPC

Paid campaigns planned for enquiries, traffic and measurable action.

I help businesses set up and manage paid ad workflows across Google, Meta and YouTube, including campaign planning, tracking, optimization and reporting support.

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Google · Meta · YouTube

Ad setup is not only boosting a post.

Campaigns need targeting, tracking, budget checks, landing-page thinking and optimization.

Ad Services

Campaign setup and management areas.

Google Search Ads Google Display Ads Remarketing campaigns Facebook ads Instagram ads YouTube ads Campaign planning Keyword research Audience targeting Ad copy creation Budget monitoring Monthly reporting

Tracking & Optimization

Better campaigns need measurable actions.

Conversion tracking can be set up for forms, calls, WhatsApp clicks and important events where possible.

Search campaigns can include keyword planning, negative keywords and ad copy testing.

Remarketing can help reach users who already visited or interacted with the business.

Landing page suggestions can improve the chance of turning traffic into enquiries.

No fixed lead count or top ranking should be promised because results depend on budget, competition and offer quality.

Ad Workflow

Plan, launch, measure and improve.

Paid ads work better when the campaign goal, audience, tracking and landing page are planned before launch.

01

Goal and audience

We confirm the business goal, service area, target audience, budget range and campaign platform.

02

Campaign setup

Campaign structure, targeting, keywords, creatives, ad copy and basic tracking are prepared.

03

Launch and monitor

Campaign performance, budget use, search terms, audiences and early response signals are checked.

04

Optimize and report

Improvements are made through keyword cleanup, ad copy testing, targeting changes and reporting.

Important

Advertising budget is separate from service fee.

Google, Meta/Facebook/Instagram and YouTube charge their own ad budgets directly. My fee is for setup, management, tracking, creatives, optimization and reporting support.

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